Sunday, November 11, 2007

You have a website, but do you have a plan?



How many times have you come across a site when searching for something on google, yahoo or live only to find it irrelevant to your search? What is your reaction... do you click back to your search results never to return? When you search for those keywords again, and see that you have been there before, did you click on that site again? If you haven't found the information relevant, the answer is probably not!

When implementing an online marketing strategy you need a plan, and a plan for success. You need to get your site ready to receive traffic, BEFORE you start driving traffic to it. Otherwise all of your time and effort spent climbing the SEO ladder will be wasted. You need relevant and compelling content, and a way of capturing your visitors details and engaging with them. You need to prove to them that you are the expert, that you have the answers that they are searching for, otherwise, you will just be associated with irrlevance.

contact us info@thompsonmarketing.com.au for more information about your personalised Integrated Website Success Plan, tailored to the needs of your business.

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